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76 Media, the company behind Latino Herald, announced the launch of a new weekly television program aimed at serving Spanish-speaking communities across Washington state. The show is scheduled to debut April 18.
The broadcast “Latino Herald” will air on Telemundo Seattle at 11 a.m. Saturdays, with a rebroadcast on Sundays. It will also air on Estrella TV in Yakima and the Tri-Cities at 11:30 a.m. Saturdays, with a Sunday repeat.
More than 1.2 million Spanish-speaking residents live in Washington, representing a growing audience seeking consistent, high-quality programming in Spanish. Demand is especially strong in counties such as King, Snohomish and Pierce, as well as in Eastern Washington, where many communities are predominantly Spanish-speaking.
The program will be directed by Marines Scaramazza, who leads production of the show.
“We are grateful to our new partners at Telemundo Seattle, and our long-standing commercial partners at Hispanavision in Yakima and the Tri-Cities for their partnership in bringing this important program to our Washington community,” Scaramazza said.
The show will be co-hosted by José Luis González, who has more than two decades of media experience in the U.S. — including 14 years in Washington — and Rosy Trujillo, a radio professional with nearly 20 years of experience and an entrepreneur in Hispanic media.
“This show is about opening a door,” said González, co-host and executive producer. “We want to create a space that feels like home, where our community can find useful information, discover stories and enjoy content that truly reflects who we are.”
“It is a pleasure for me and a very big step to serve my community because I love what I do,” Trujillo said. “This show represents an opportunity to connect, inform and uplift our people.”
The weekend magazine-style program will feature community resources, local stories, culture, arts, sports and human-interest pieces, offering a locally focused perspective for audiences across Western and Eastern Washington.
With the launch, Latino Herald aims to expand access to culturally relevant media and strengthen the flow of information to Spanish-speaking communities statewide.
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